The Super Bowl a top event on any list
I just returned to New York this afternoon after a week in Florida working for my company Premiere Corporate Events at Super Bowl 2009 in Tampa Bay and also researching for Super Bowl 2010 in Miami. On Monday and Tuesday I was in Miami where I was meeting with several hotel properties about locations to host our clients when the big game comes to town in 2010. Miami is the ultimate city to host a major sporting event as I picked it as the number one location in the United States for just the occasion. The good news is we were able to secure some of the best hotel properties available on South Beach and Miami Beach for our guests. Miami is a destination in itself and next year with the economy hopefully back on track we should have one of our biggest Super Bowl events ever. Tampa Bay provided another great destination for the Super Bowl this year. Unfortunately with the economy reeling and a team with a small following like the Arizona Cardinals in the game the buzz around town was certainly less then normal. Now it’s still the Super Bowl so there was plenty of excitement going on in Tampa. Last night I had the opportunity to attend what has become the best party at Super Bowl every year, Maxim’s Super Bowl party. It took place at a venue called the Ritz in Ybor city. Ybor city is similar to New Orleans’ French Quarter although probably a little less crowded and rowdy. The Maxim party was off the charts as usual with a private crowd of about 1000 people including the usual models, celebs, and athletes in attendance. I saw Tony Gonzalez, Ryan Howard, Chuck Zito, Pat Riley, and many others enjoying the scene. Although there are no actual tickets sold for this event, guest list passes, fetch $3,500 on the secondary market. The price for this party stayed pretty high all week even though the price for Super Bowl tickets dipped to $1,300 at one point on Friday. Usually a ticket to Super Bowl is around $2,500 just to get in the door. As of today it was back up to $1700. It’s interesting to monitor the secondary ticket during Super Bowl week as I can only compare it to the actual stock market. It is simply supply and demand and of course timing that will determine the actual price one will pay to buy a ticket. I will never play the waiting game to buy my clients tickets. I have watched too many Super Bowl markets explode late in the game where tickets became scarce. I have never failed in all my years to deliver a ticket but I certainly have lost a lot of money a long the way by purchasing at the wrong times. Nowadays I buy the seats when I am given the order! With our Super Bowl clients in good hands with our expert event staff at Premiere Corporate Events I actually headed home today before the big game takes place tomorrow. It is the first time in twelve years that I will get to watch the game in my own home and not on site working the event. I am certainly looking forward to seeing what all the hype is about those Super Bowl commercials.
